Executive Education - Start Turning Ideas Into Action

Strategic Growth and Marketing Executive Certificate

Thursday, October 17th, 2019, 8:00 a.m. - 4:00 p.m.

Location: University of Nebraska-Lincoln Howard L. Hawks Hall at 14th and Vine, Lincoln, Nebraska

Program Cost: $345

Includes all program materials and online support

Ravi Sohi teaching

This intense two-day program provides managers and entrepreneurs an opportunity to learn how to identify and develop new market opportunities as well as cultivate growth in existing markets. Participants will gain insights on:

• Identifying customer needs

• Segmenting markets and choosing priority segments

• Creating value propositions for the products and services offered

• Developing a feasible business model

Who should attend?

• Mid and senior-level executives in marketing, sales, and business development

• Entrepreneurs interested in creating new opportunities

• Presidents/CEOs/ owners of smaller businesses

Upon the completion of this program, you will receive an Executive Certificate in Strategic Growth Marketing from the College of Business.

This program is designed for professionals who are responsible for aiding growth in their organization.

Program Facilitator

Ravi Sohi

Ravi Sohi

Dr. Ravi Sohi is a Professor of Marketing and the Robert D. Hays Distinguished Chair of Sales Excellence and director of the Center for Sales Excellence in the College of Business at UNL. Sohi joined UNL in 1991 and has held many leadership roles and won numerous teaching awards during his tenure at the college. Prior to joining academia, Sohi spent several years in industry working in sales and marketing positions and has many years of experience teaching executives. Many of his students have included middle and senior level managers from companies such as Best Buy, Gallup, Marriott, Microsoft, Pfizer, Stryker, and Toyota.

Contact

Unlu, Emre
Executive Director of Executive Education
HLH 201 H
P.O. Box 880405
Lincoln, NE 68588-0405
402-472-2353