Kennon R. Copeland is Senior Vice President of Statistics and Methodology for NORC at the University of Chicago.  He has responsibility for sample design and estimation methodology for government and public interest surveys. Copeland has more than 30 years of experience in sample design, weighting methods, and error measurement methods for large-scale household, establishment, and healthcare surveys.

Copeland has responsibility for the weighting methodology used for the National Immunization Survey. He developed the weighting methodology, collaborated on sample design, and guided implementation and delivery for the 2009-2010 National H1N1 Flu Survey, a telephone survey encompassing both landline and cell phone households providing weekly estimates of H1N1 and seasonal flu vaccination coverage, knowledge, behavior, and attitudes. Copeland serves as lead sampling statistician on several multidisciplinary healthcare research projects, and has served as lead statistician on research projects for the Centers for Medicare & Medicaid Services, the Associate Secretary for Policy Evaluation, and the Drug Enforcement Administration. Copeland serves as Council of Sections representative for the Government Statistics Section of the American Statistical Association, and is financial commitments lead on the Organizing Committee for the Fourth International Conference on Establishment Surveys.