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Marketing Emeritus

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Faculty Staff Graduate Students Emeritus Job Market Candidates
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Ball, A. Dwayne
A. Dwayne Ball
Associate Professor Emeritus of Marketing
HLH 345
402-472-2316
dball1@unl.edu
Expert Areas:
  • Customer Relationship Marketing
  • Database Marketing
  • Market Research
  • Services Marketing
Research Interests:
  • Measurement and problems of measuring difficult constructs and phenomena
  • Services Marketing and CRM
  • Database Marketing 
C
Carlson, Les
Les Carlson
Nathan Gold Distinguished Professor Emeritus in Marketing
HLH 345
402-472-2316
lcarlson3@unl.edu
Expert Areas:
  • Consumer Behavior
  • Consumer Socialization
  • Marketing Communication
  • Services Marketing
Research Interests:
  • Consumer Socialization
  • Environmental Advertising
  • Memory Measurement
  • Differential Effect of Advertising on Children and Parents
  • Explanations for Consumerism
  • Diffusion
G
Gentry, James W
James W. Gentry
Professor Emeritus of Marketing
HLH 345
402-472-2316
jgentry@unl.edu
Expert Areas:
  • Consumer Behavior
  • Cross-Cultural Issues
  • Family Decision Making
  • International Consumerism
  • International - Asia
Research Interests:
  • Changes in consumer behavior associated with life-event transitions
  • Cross-cultural differences in consumer decision processes
  • Consumer acculturation
  • Family decision making
Grossbart, Sanford
Sanford Grossbart
Professor Emeritus of Marketing
CoB 345
402-472-2316
sgrossbart1@unl.edu
Expert Areas:
  • Consumer Socialization
  • Information Technology & the Family
  • Marketing Communication
  • International Consumerism
  • Macromarketing
Research Interests:
  • Consumer response to marketing communication
  • Interactive communication technologies
  • Consumer socialization
  • Consumer communication networks
  • Marketing in the former Soviet Union and E
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Hampton, Ronald D
Ronald D. Hampton
Associate Professor Emeritus of Marketing
HLH 345
402-472-2316
ron@unl.edu
Expert Areas:
  • International Marketing
  • Marketing Management
  • Retail Management
  • Leadership
  • Consumer Behavior
K
Kennedy, Patricia
Patricia Kennedy
Associate Professor Emeritus of Marketing
HLH 345
402-472-2316
pkennedy1@unl.edu
Expert Areas:
  • Sports Marketing
  • Marketing Communication
Research Interests:
  • Values information children obtain from advertising.
  • The effect of very thin advertising models on young people's self-esteem and body image.
  • Marketing via the Internet and WWW.
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Mittelstaedt, Robert A
Robert A. Mittelstaedt
Professor Emeritus of Marketing
HLH 345
402-472-2316
rmittelstaedt1@unl.edu
Research Interests:
  • The nature of competition
  • the structure of distribution systems and the use of incentives within those systems
  • the diffusion of innovations
  • and intellectual property protection.