Xiangjing (Olivia) Chen
Assistant Professor of Supply Chain Management and Analytics
Xiangjing (Olivia) Chen, assistant professor of supply chain management and analytics, joined Nebraska Business after earning her Master of Science in Business Analytics and Ph.D. in supply chain management at the W. P. Carey School of Business at Arizona State University (ASU) in Tempe. She taught a wide range of courses at ASU to undergraduate students, including Global Supply Operations and Business Decision Models.
A problem-driven researcher, Chen broadly identifies emerging problems based on her observations in practice and investigations in the literature, and she applies economic-based models to explain and address the problems. Her current research focuses on platform operations in both private (e.g., e-commerce and video-sharing platforms) and public (e.g., healthcare) sectors. She is mainly interested in understanding the role of platforms in a two-sided ecosystem and renovating traditional operations to solve emerging problems in a cost-efficient manner, which promotes both platform profit and social welfare.
Jennifer Ryan, department chair and professor of supply chain management and analytics and Van Horne Family Endowed Chair, noted how Chen studies problems that overlap with multiple domains, including operations, information systems, and marketing. An example of her work, "The Fairy’s Magic for Pinocchio’s Nose: The Return Policy for Review Manipulation," investigates the fake review problem on online platforms. Unlike extant literature focusing on developing algorithmic solutions, Chen's work explores platform economic incentives via designing operational policies (i.e., return policies). This paper was nominated for the 2021 INFORMS e-Business cluster best paper award. Another example of her work is "Catch Me If You Can! The Economic Analysis of Geofencing" that theorizes the emergence of geofencing, and it was runner-up of the 2022 INFORMS e-Business cluster best paper award.
“Because of the interdisciplinary nature of her work, blending operations, information systems and marketing, and her use of a variety of methodological tools, such as analytical modeling and game theory, I believe Xiangjing will be a faculty member who will look beyond the usual limits defined by the department and seek collaborations across the college and university, thus helping build connections between our department and the others in the college and campus. She will help the department continue to build our expertise and reputation in the area of information systems,” said Ryan.