E-Company CEO Websites: Contents and Information Value
It is curious to find out how chief executive officers (CEOs) think of the Internet and e-business. Through an analysis of the homepages of CEOs of the Fortune e-50 companies, we attempted to evaluate the information value of the Websites. The analysis indicates that only a handful of CEOs can be currently regarded as the owners of informative homepages while most CEOs do not appear to be serious in building and maintaining their homepages.
||E-Company CEO Websites: Contents and Information Value
Management Decision (2002)
Vol. 40, No. 2
||Lee, Sang M; Lee, C.